Wipers & Filters

There can be a great deal of gross profit in commodity sales.  The best way to increase your service department’s filter and wiper sales is to offer a better-best sales approach. Here is how it works: when your service customers need a new cabin air filter, you offer them your current OEM filter, as well as your dealership's private label filter, which we supply to you. The lower price point allows you to maintain your partnership with the OEM for customers who choose the OEM filter, but now you can go after the “Amazon” and Do-It-Yourselfers with a discounted price point.  All of our filters and wipers cost $10 no matter the size. When you order over $5,000 worth of products, shipping is included.

 
Example of cabin filter OEM vs Private Label